Persib Welcomes Kelme as New Apparel Partner for 2025-26 Season
Persib Bandung has officially announced a new partnership with Spanish sportswear brand Kelme as their apparel sponsor for the 2025-26 season, ending a nine-year collaboration with Sportama. This marks a fresh chapter for the club as it steps forward with a modern identity and aims to elevate its competitiveness both nationally and internationally.
The partnership with Kelme goes beyond a simple change of jersey logo; it represents Persib’s commitment to growth and professional excellence. The club’s management emphasizes that this collaboration is intended to enhance the quality of apparel worn by players and improve the visual presentation, while also deepening the emotional connection between the team and its passionate supporters, known as Bobotoh.
Kelme brings decades of experience in the sports industry, having worked with notable clubs worldwide. Their apparel features advanced technology designed to provide breathability, lightness, durability, and flexibility, ensuring players perform at their best while also reflecting the club’s ambitions through innovative design.
The new jerseys will be unveiled at a special event called “Pesta Biru” at the GBLA Stadium, which will serve as a celebration of the club, its fans, and its sponsors. This event will combine the excitement of the new season’s kickoff with entertainment and community festivities, reinforcing the narrative of Bandung as a “City of Champions” and Persib as a club with a bright future.
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